Our typography
Muli
Muli type family is a sans serif typeface with clean, legible forms and a friendly, modern feel.
We use Muli Regular for body copy, SemiBold for highlights or subheads, Bold for headers, and ExtraBold for big word benefits.
Regular
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
(.,:;?!$&@*)
0123456789
SemiBold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
(.,:;?!$&@*)
0123456789
Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
(.,:;?!$&@*)
0123456789
ExtraBold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
(.,:;?!$&@*)
0123456789
Main headline treatment
We have 2 options for headline treatment, the big word benefit and big headline. The big word benefit utilizes a few BIG WORDS to highlight a key value prop or reason to believe — and is only used sparingly. The big headline is most commonly used and should be active, aspirational, and engaging.
Big word benefit.
Big headline.